StorageCraft Named a CRN Emerging Tech Vendor

DRAPER, UT–(Marketwire - June 30, 2008) - StorageCraft Technology Corporation, a provider of innovative disk-based backup, disaster recovery, system migration, data protection and security solutions for servers, desktops and laptops, today announced it has been selected by Everything Channel as a CRN Emerging Tech vendor for its ShadowProtect™ line of award-winning, disk-based backup, disaster recovery and system migration software. CRN’s Emerging Tech list captures companies that are delivering high margins for solutions providers with innovative and easy-to-use technology that undercuts industry giants.

StorageCraft ShadowProtect Server Edition™, ShadowProtect Desktop Edition™ and ShadowProtect IT Edition™ include hardware independent restore (HIR) features, allowing IT administrators to backup, restore or migrate server, desktop and laptop systems to any environment, whether physical or virtual.

“Being recognized as a CRN Emerging Tech Vendor confirms that StorageCraft is thoroughly committed to supporting our channel partners in every way possible,” said Curt James, vice president of marketing and business development at StorageCraft. “The StorageCraft Reseller Partner Program is one of the fastest-growing partner programs in the U.S. Our partners have found that adopting StorageCraft solutions allows them to increase profits, reduce downtime and make their customers happy.”

The no-cost StorageCraft Reseller Partner Program offers free training, free NFR software and free sales support. Partners receive a dedicated business development manager and technical account manager.

Emerging Technology Superiority

According to the CRN Emerging Tech Survey, the top reasons solution providers add emerging technologies include, the technology is superior to other products in the market segment; the technology compliments a solution providers’ existing practice areas; emerging vendors provide better services opportunities; emerging vendors pay better attention to partners; emerging vendors offer higher margins, customers want alternative product choices; and emerging vendors have better joint marketing programs. In addition, 61 percent of solutions providers surveyed plan to increase the number of emerging technology vendors they partner with in the next 12 months.

“New and innovative vendor partners can help spur profitable new ideas that Solution Providers can use to build revenue and customer loyalty, and the CRN Emerging Tech list is where Solution Providers go to find these vendors,” said Robert C. Demarzo, senior vice president and editorial director, Everything Channel editorial.

Vendors who make the CRN Emerging Tech list must have an established solution provider program and formal guidelines for recruiting channel partners. They must demonstrate that its direct sales mix is trending down as evidenced by the company’s revenue history, a channel positive or channel neutral strategy for internal sales compensation, and not be a dominant market share player. Final selection to the Emerging Technology list was made at the discretion of the CRN editorial team after a review of the submitted information and conversations with current or targeted partners.

For more information about the StorageCraft Reseller Partner Program, please visit http://www.storagecraft.com/Partners/PartnerPrograms/.

About StorageCraft Technology Corporation

StorageCraft Technology Corporation provides innovative disk-based backup, disaster recovery, system migration, data protection and security solutions for servers, desktops and laptops. StorageCraft delivers software products that reduce downtime, improve security and stability for systems and data and lower the total cost of ownership for servers, desktops and laptops.

www.storagecraft.com

About CRN

CRN provides solution providers and technology integrators with the crucial information and analysis they need to drive their company’s sales. As an advocate for and voice of the IT channel, solution providers turn to CRN first for immediate information. Celebrating its 25th year, CRN is the most trusted source for channel professionals. CRN can be found on the web at www.channelweb.com.

Everything Channel (www.everythingchannel.com, www.channelweb.com)

Everything Channel, formerly CMP Channel, is the global leader in technology sales and serves as the one stop shop for the sales channel that drives 75 percent of technology sales throughout the world. IT suppliers and Solution Providers turn to Everything Channel to manage and accelerate their business. Everything Channel provides the answer to strategy and branding, online marketing, research/market intelligence, lead generation, branded and custom events, education and workflow tools targeted to those who buy and sell through the Channel. Everything Channel is a subsidiary of United Business Media (http://www.unitedbusinessmedia.com/), a global provider of news distribution and specialist information services with a market capitalization of more than $2.5 billion.

ShadowProtect, ShadowProtect Server Edition, ShadowProtect Desktop Edition and ShadowProtect IT Edition are trademarks of StorageCraft Technology Corporation. Other company and product names may be trademarks or registered trademarks of their respective owners.

Contact Information:
Laura Shafer
Public Relations Director
StorageCraft Technology Corporation
+1 (801) 545-4732