Seattle Startup, Newline Software, to Launch Online Backup Service with a Twist

July 11, 2009

By Jon Cook

Company website: http://www.0xDA.com

Seattle startup looks for customers in the cloud

TORONTO (Reuters.com) - What would happen if your laptop was lost, stolen or accidentally dropped in a pool? Would you be able to easily retrieve all the megabytes of precious content housed in its memory banks?

These are the questions that drove Seattle software developer Kory Gill to leave an almost 20-year career at Microsoft and start his own online data-storage company. For years, Gill has sought a Web-based storage solution that would safeguard his priceless family photos, home movies and other important digital data, but never found a single solution that addressed all his specific needs.

“If these are irreplaceable files, you need to have the same type of insurance for your data as you would of any other asset, like your home or car,” said Gill, who often shared his frustrations with friend and fellow Microsoft programer Marius Nita.

So last June they founded Newline Software, with the goal of giving their customers a more flexible, cost-efficient and “green” alternative to what is currently offered by the major players like Microsoft, Google and Amazon.

There were some early stumbling blocks. Gill conceded his original …

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