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New Cloud/SaaS backup solution pushes new business to service providers

Simi Valley, CA, November 19, 2009 — Data protection specialist NovaStor (www.novastor.com) today launched a new version of NovaBACKUP xSP, a Cloud/SaaS solution for service providers providing local and offsite backup services as a value add to their core group of customers. The new version 11 focuses on assisting service providers in capturing new business and providing a simplified interface for their end users.

NovaStor takes the backup service to the customers
From a recent survey NovaStor learned that the biggest obstacle for service providers (MSPs, ISPs, Hosting providers) was winning “new” customers. A new customer to one service opens the path for the service provider to sell additional services they offer. With NovaBACKUP xSP 11 NovaStor contributes their efforts to solve this business challenge with a unique set of tools, known as Strategic Growth Packages that take advantage of NovaStor’s brand and strong market position.

NovaStor plans to distribute millions of copies of their local backup solutions NovaBACKUP Professional, Server and Business Essentials. By integrating Strategic Growth Package Partners as a potential storage option strategically positioned within every local backup product, new end users are seamlessly introduced to their online backup service offering.

End users need no longer search a compatible service via the Internet, and service providers can reduce their investment in search engine marketing. NovaStor’s Strategic Growth Packages drastically reduce the investment per lead and boost the conversion rate from prospect to customer.

Other new features in NovaBACKUP xSP 11 include:

  • New Simple View interface – removes complexity from the end user
  • Windows 7 and Windows Server 2008 R2 support
  • Improved Bare Metal Disaster Recovery
  • Increased backup and restore time performance for open and large files
  • Faster and easier set-up procedures for service customers
  • Simplified Customization for Service Providers

Availability
Free trial versions of NovaBACKUP xSP 11 are available on NovaStor’s website at http://www.novastor.com/novabackupxsp/index.php.

NovaStor continually offers trainings and education on NovaBACKUP xSP and NovaStor’s Strategic Growth Packages. All webinars are posted and recordings are made available for download on NovaStor’s website in the Partner Zone

“NovaBACKUP xSP 11 solves the core challenge service providers face with identifying and winning new customers” says Mike Andrews, Managing Director at NovaStor. “With NovaBACKUP xSP’s new simplified client interface and Strategic Growth Packages, NovaStor puts the Cloud to work for our partners providing a vehicle to introduce new prospects to their online backup service.”

About NovaStor:
NovaStor is a leading international provider of software solutions for data protection and availability. NovaStor provides software, SaaS solutions and services for local and online backup, restore and retention of business-critical data. Clients include home, mobile, and SMB users, service providers as well as international corporates. NovaStor’s cost-effective solutions are platform- and hardware-independent and ensure that optimal technological and economical use is gained from the customer’s existing and future IT environment. NovaStor is headquartered in Switzerland (Rotkreuz), has offices in Germany (Hamburg) and the USA (Simi Valley), and is represented in numerous other countries through partnerships.

Contact:
Mike Andrews
NovaStor
80-B West Cochran Street
Simi Valley, CA 93065, USA
Tel: +1 (0) 805-579-6700
Fax: +1 (0) 805-579-6710
mike.andrews@novastor.com
http://www.novastor.com/

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