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March 18, 2010
By Jason Falls, Chief Evangelist forÂ Backupify
Social media policies are being created at a mind-boggling pace. The more people flock toÂ Facebook andÂ Twitter, the more tempted they are to do so at work. With businesses also seeing the value of company pages on Facebook, corporate blogs and the like, the more realize the need for do’s and don’ts for their employees, web visitors and more.
But social media policy is much more than telling those in the cubicles they can’t play Farmville at work. A good social media policy not only establishes employee and company expectations inside the company walls, but also outlines how the company employs social media externally and what procedures should be taken to handle various types of needs dealing with those efforts.
One important point that is often missed when developing social media policies is ensuring a company’s online data is safe. Policies should include recommendations or requirements for security settings on various social networks, including frequent password changes, privacy settings review and such. Social media policies should also include requirements to back up the company’s cloud data.
Why Backup Cloud Data?
Machines Aren’t Invincible
Cloud Data Is As Important As Your Hard Drive
The Law May Require It
Bake In Back Up
Backing up your cloud data is important. If someone else’s servers hiccup and the data is gone, computer files and messages won’t be the only thing you’ll lose. Your sanity just might go with them.
Jason Falls is a social media educator, blogger and consultant. He is also chief evangelist forÂ Backupify, a leading cloud backup service provider which does offer Twitter backup along with several other cloud and Web 2.0 services. He can be found online atÂ SocialMediaExplorer.com.
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