The Nation’s Top Franchise Prepares To Stay Cool in the face of Potential Disaster

Wyomissing, PA – June 4, 2010 -/ Weidenhammer has signed on Rita’s Italian Ice as a customer for the vRescue On-Demand Disaster Recovery (DR) solution, which will provide business continuity (BC) strategies for Rita’s 550 stores in the United States.

“With the speed that our entire environment can be restored (using vRescue), it is like having a Hot Site for our disaster recovery at a fraction of the cost,” said Chuck Gregory, Director of Information Technology, Rita’s Franchise Company.

vRescue is a fully-managed backup and recovery service that remotely backs up mission critical systems and data to virtualized servers in a secured, 24/7 data center. It serves as a business continuity system. The disaster recovery solutions that are more widely used, such as backup tapes, end up requiring more time. Any backup without automation can only be as reliable as the staff that must regularly maintain, manage and test it (a step that is frequently skipped).

“Because it is tested daily, and more importantly validated with Rita’s systems daily, vRescue can restore business as usual in minutes – not hours. Like any small business, saving valuable time for Rita’s franchise partners largely impacts the bottom line,” said Wayne Masoner, unit manager of vRescue, Weidenhammer.

Designed for security, vRescue has an appliance that takes nightly snapshots of everything: all mission critical applications from operating systems and software to email and data. This encrypted snapshot is sent off-site to a secure data center where it is automatically converted to run on a virtual offsite server and is tested daily so it is ready to be accessed in the case of any disaster or unforeseen interruption of service.

With an unparalleled level of operational and marketing support for its franchise partners, it is natural that Rita’s would prepare its franchise system with a DR/BC plan.

“Restoring files instantaneously allows Rita’s to provide better services to our internal staff,” said Gregory.”Otherwise, a server crash on the first day of spring-our concept’s biggest day of the year-would have huge repercussions.” On the first day of spring each year, Rita’s gives each guest a free regular size Italian Ice and this year alone, the company gave away over 1.3 million cups of Italian Ice.

“Within minutes of a server crash or another disaster, staff can access and recover all of their information with a phone call to activate the service and an Internet connection to remotely access their systems from our Data Centers while restoring their systems,” said Masoner. “This advantage is particularly helpful for franchise owners who need the flexibility to lean on their staff to multitask effectively.”

About vRescue
vRescue provides a tested, high-availability failover solution at an affordable price for mission critical server applications, assuring that working systems will be available to work on within minutes rather than days. Leveraging the power of the Internet and virtualization technology, vRescue provides remote backup of mission critical applications and data to virtualized servers in a secured, 24/7 data center. By performing daily testing and validation of systems and applications, vRescue ensures quick and efficient recovery in the event of a disaster or equipment failure. Client notification at any hour of the day initiates the vRescue recovery process, bringing an application online and available to end users at a moment’s notice.

vRescue’s unique server virtualization technology provides efficient backup, automated testing and validation, and rapid recovery. It eliminates the cost and complexity traditionally associated with disaster recovery support, dedicated hardware, and expensive communication lines.

About Weidenhammer
Founded in 1978, Weidenhammer is an information technology firm providing innovative products and services that is celebrating 32 years of information ingenuity. Weidenhammer specializes in working with organizations to use information technology as a strategic tool for education administration, government, and diverse business industries. For more information, visit

With nearly 200 IT professionals in seven locations, Weidenhammer confronts one of the most critical and complex resources of business administration: information. Weidenhammer provides consulting expertise in the areas of Strategic Planning, Business Process Improvement, Application Development, Network Infrastructure, and Application Hosting. The Managed Services and Infrastructure Solutions Group supports a large client base through network and communications services and solutions that lower the cost and improve performance of IT infrastructures. At the core of Weidenhammer’s approach to serving clients is a focus on achieving and maintaining the highest degree of alignment between clients’ business strategies and the appropriate application for information technology. For more information, visit

About Rita’s Franchise Company
Rita’s Franchise Company, headquartered in Trevose, PA, is the largest Italian Ice concept in the nation, currently operating in 18 states with more than 550 stores. Rita’s brand promise is Ice, Custard and Happiness. The chain offers a variety of frozen treats including its famous Italian Ice, Old Fashioned Frozen Custard, and layered Gelati, Light Line treat options as well as its signature Misto and Blendini creations. Rita’s was named one of the Top 25 Franchise High Performers by the Wall Street Journal’s ‘Startup Journal.’ In a 2009 Zagat survey of over 6,000 fast-food fans, Rita’s was ranked #2 in the Top Ice Cream/Custard category. The World Needs More Rita’s!

SOURCE: Weidenhammer

Like us on Facebook

Do you like this post? Subscribe to our RSS feed ===========================


No related posts.