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Nero BackItUp & Burn Essentials to be bundled with Freecomâ€™s external hard disk drives
KARLSBAD, Germany, September 09, 2010 –(BUSINESS WIRE)– Nero, creator of liquid media technology, today announced a global partnership with Freecom, a Mitsubishi Kagaku Media company and award-winning manufacturer of external hard drives and portable storage devices, to bundle Nero BackItUp & Burn Essentials with Freecomâ€™s portfolio of external hard disk drives (eHDDs).
With Nero BackItUp & Burn Essentials, consumers can quickly and easily backup files, burn CDs, DVDs, and Blu-ray Discs, and sync files and folders. Also included on the drives as part of Nero BackItUp & Burn Essentials is Nero RescueAgent, which allows users to recover deleted files, damaged files resulting from hard drive crashes, system failures or virus attacks.
â€œOur users rely on us to provide high-quality, innovative storage solutions that meet their personal and professional data storage needs,â€ commented Axel Lucassen, Managing Director and co-founder Freecom. â€œThrough our partnership with Nero, we are able to provide our customers with state-of-the-art software to reliably back-up, burn, recover, restore and sync their valuable data, including everything from personal photos and music to videos and documents.â€
â€œWherever you need reliable data backup and recovery options, Nero BackItUp & Burn is the most dependable, affordable and easy-to-use option out there,â€ said Hyder Rabbani, senior vice president, Worldwide OEM Sales and Business Development at Nero. â€œWeâ€™re so pleased to pair Nero BackItUp & Burn Essentials with Freecomâ€™s award-winning external hard disk drives to offer consumers and businesses the best in data backup, recovery and storage.â€
Freecomâ€™s external hard disk drives featuring Nero BackItUp & Burn Essentials are available in most major retail and online stores.
For more information on Nero and its history, please visit www.nero.com. Become a fan of Nero on Facebook at www.facebook.com/nerosoftware, follow Nero on Twitter (@NeroSolutions) or join the My Nero community at http://my.nero.com.
Headquartered in Karlsbad, Germany, Nero maintains regional offices in Karlsbad, Germany; Glendale, Calif., USA; Yokohama, Japan; and development centers in Karlsbad, Germany and Hangzhou, China.
NeroÂ® is a trademark of Nero AG and its subsidiaries. Any other product names are trademarks or registered trademarks of their respective owners.
Â© 2010 Nero. All rights reserved.
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