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Primadesk App Turns “Cloud Chaos” Into Order on Any Device With Easy-to-Use Interface That Searches, Manages and Backs Up Documents, Email and Photos Across Online Accounts
PALM DESERT, CA, Feb. 28, 2011 –(Marketwire)– Primadesk, Inc., a new provider of personal content management solutions, today demonstrated a new approach to taking control of personal cloud content — a free Internet application that provides centralized access to a user’s wide range of digital data, email and social networks. The Primadesk app brings order to online life, allowing users to search, manage and backup online accounts with one simple interface, no matter what device is used. And Primadesk is the only service of its kind that lets users drag and drop content (documents, emails, photos, etc.) from one service provider to another.
According to Microsoft Research, the average Web user has approximately 25 online accounts. However, people are left adrift in a sea of proprietary services with each one requiring its own sign-in and holding a different slice of a user’s online life without the ability to easily integrate and share data in a way that is seamless. Primadesk is a browser based solution for organizing, viewing and interacting with your personal cloud content. The Web experience travels with a user from device to device, connecting cloud services wherever the user might be.
“The rapid growth of Web-access devices and cloud services has combined to increase the complexity of personal content management,” said Srinivasa (Venky) Venkataraman, founder and CEO of Primadesk. “We break down the obstacles between you and the work you need to do on the Web. No matter what content you have, no matter where it lives in the cloud, no matter what device you’re working on — Primadesk makes your online life easier.”
Primadesk is the only cloud service that offers a robust set of capabilities that include:
* Search — Find personal online content including selected cloud back-up data in a single operation. Search by topic, date range and content type and, with a single mouse click, get instant access.
Also today, Citrix Systems announced an investment in Primadesk from Citrix Startup Accelerator, its Silicon Valley-based seed investment initiative launched in December 2010 (please see separate release.)
Primadesk was selected to demonstrate the new app at DEMO 2011 conference to an enthusiastic audience of hundreds of press and technology influencers. They will also be demoing at station #D12 in the DEMO pavilion on Feb. 28 and March 1, 2011. The free Primadesk Beta app will be available in March 2011 at www.primadesk.com.
About Primadesk, Inc.
Primadesk is a registered trademark of Primadesk, Inc. Other company and product names may be trademarks of their respective owners.
The press release about Citrix Investment in Primadesk is found below:
Citrix Startup Accelerator Announces First Investment
Investment in Primadesk Accelerates Innovation Portfolio
SANTA CLARA, CA, Feb. 28, 2011 –/BackupReview.info/– Citrix Systems today announced an investment in Primadesk, marking the first funding commitment for the Citrix Startup Accelerator, its Silicon Valley-based seed investment initiative launched in December 2010. Primadesk, based in Novato, Calif., helps users search, manage and backup their personal cloud data with one simple interface no matter what device they use. A beta version of the Primadesk technology will be demonstrated on stage today at DEMO 2011 in Palm Desert, Calif.
â€œPrimadesk and Citrix share a synergistic vision,â€ said Srinivasa Venkataraman, CEO & Founder, Primadesk. â€œPrimadesk gives users a simple way to manage their personal and professional information from any browser at any time, which fits right into the Citrix vision of enabling anyone to work and play anywhere on any device. The global presence Citrix has, as well as its entrepreneur-friendly environment, large customer base and seasoned go-to-market strategies, will be prime assets for us as we join the Citrix Startup Accelerator program.â€
The Citrix Startup Accelerator is focused on entrepreneur-led innovation, providing participating companies with seed funding, mentoring, office space in an open innovation center and access to the global Citrix ecosystem. By fostering technologies and business models that align with the long term Citrix strategy, the Citrix Startup Accelerator is differentiated from funds that focus solely on fund maximization. â€œOur goal is to equip our portfolio entrepreneurs with the key resources that will help them achieve the rapid market and customer validation that will ensure them a timely transition into successful businesses,â€ said Martin Duursma, Vice President, Citrix Labs and Chair of the Citrix CTO Office. â€œBy providing access to our deep technical resources, business mentoring and global network, we believe we can greatly increase the chances that Primadesk and our future portfolio companies will succeed.â€
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About Primadesk, Inc.
For Citrix Investors
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