Product roll-out in Turkey is scheduled for March 2011

Ankara / Turkey and Hamburg / Germany, Mar 1st, 2011 –/– NovaStor, a pioneer in data protection, and E-Data Distributions have signed a mutually exclusive distribution agreement for the Turkish market. E-Data will distribute NovaStor’s complete product range. The portfolio covers single workstation, server and virtual machine protection, network protection from medium to large-size, multi-site environments to software products for private and public cloud offerings for Managed Service Providers.

E-Data is a well-established Turkish distributor with an emphasis on security products such as G-Data and Netsafe. After extensive market research and comparison with competing products E-Data has chosen to exclusively offer NovaStor’s data protection products to its 1,500 resellers. NovaStor’s award-winning software products for data protection have convinced E-Data with feature-richness, ease-of use and an excellent price-performance ratio.

Qualified Distribution and professional Market Roll-out
In preparation of the market roll-out E-Data specialists have been trained by NovaStor’s technical consultants and support team. The software interfaces will also be produced in Turkish language. During the market roll-out NovaStor will closely assist E-Data and will continuously train E-Data on new releases and updates. The market roll-out will also cover a Turkish NovaStor website, Turkish data sheets, participation in CEBIT Turkey from October 6-9 2011 and many more marketing activities.

“We have thoroughly evaluated market leading data protection solutions to complement out IT security offering. NovaStor’s solutions provide excellent ease of use, stability and reliability at a very affordable price. We are convinced that NovaStor’s product range fills a gap in the Turkish market. Last but not least, NovaStor has proven to be a hands-on partner with a sincere interest in the Turkish market.” says T. Fatih Mutlu, General Manager of E-Data.

“We are proud to be represented in Turkey by E-Data as a local IT specialist with a broad reseller base and market presence. We are looking forward to start the roll-out and to win numerous new customers from private user to corporate enterprise and internet service providers in Turkey,” says Stefan Utzinger, CEO at NovaStor.

About E-Data
With headquarters in Ankara and a branch office at Istanbul, E-Data Teknoloji Pazarlama Ltd. Sti. is a leading and well-known distributor of worldwide known brands for the Turkish market. The company has thorough experience in distributing IT products; especially serving both resellers and the retail channel.

E-Data’s goal is to exceed customer expectations by offering outstanding customer service. In recent years E-Data’s experienced specialists have not only provided IT security solutions to customers but have also delivered software and hardware products to the Turkish Market.

E-Data is pleased to add data protection specialist NovaStor to their portfolio of distinguished brands such as G Data Software, Lexmark Printer & Supply and NetSafe.

About NovaStor
NovaStor is a leading international provider of software solutions for data protection and availability. NovaStor provides software, SaaS solutions and services for local and online backup, restore and retention of business-critical data. Clients include home, mobile, and SMB users, service providers as well as international corporations. NovaStor’s cost-effective solutions are platform- and hardware-independent and ensure that optimal technological and economical use is gained from the customer’s existing and future IT environment. NovaStor is headquartered in Switzerland (Zug), has offices in Germany (Hamburg) and the USA (CA, Agoura Hills), and is represented in numerous other countries through partnerships.

For Further Information:
NovaStor Software
Tatjana Dems
Neumann-Reichardt-Str. 27-33
D- 22041 Hamburg
Tel.: +49 (0)40 638 09 0
Fax: +49 (0)40 638 09 29

E-Data Teknoloji Pazarlama Ltd. Åžti.
Burak Horoz
Cevizlidere Cad. No:58/B-C
06540 Ankara TURKEY
Tel.: +90 (0)312 4723656
Fax: +49 (0)312 4735030

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