Effective immediately,Purple Rage Software provides NovaStor’s much acclaimed software to protect workstations, servers and networks to IT resellers in the UK.

Hamburg / Germany, May 3, 2011 –/– Purple Rage Software, the specialized UK distributor of products for Windows, Linux and Mac OS, has chosen to distribute the SMB product range of data protection specialist, NovaStor. In Purple Rage’s portfolio, NovaStor’s NovaBACKUP replaces Acronis True Image as both products offer similar data protection functionality and both have received praise and recognition by international IT specialists. However, beyond single workstation and server protection, NovaStor’s product range adds a wide array of cloud backup and management features for distributed installations.

Data Protection Software with Cloud Ability & Central & Remote Management
NovaStor’s NovaBACKUP software products protect Windows workstations, servers, unlimited virtual machines on a VMware server, and allows for backup on all popular local and online storage devices. Furthermore, NovaStor solutions, now distributed by Purple Rage, provide a proven technology for the protection of heterogeneous networks and the provision of data protection services in a private cloud.

In addition, NovaStor allows for the remote management of any number of distributed installations on workstations and servers from a central interface. Thus, NovaStor’s central management enables resellers to offer managed backup services to customers for a reasonable price and with little administrative effort.

Local and Online Data Protection Combined With Imaging in One Product
With NovaStor’s products,Purple Rage now includes effective and highly desired data protection software in their portfolio. NovaBACKUP combines local and online file backup with imaging technology and includes additional features for professional data protection such as compression, virus protection, and open file backup. NovaStor’s software consistently receives international recognition from independent experts for its ease-of-use, rich feature set, and excellent price-performance ratio. Recent awards include Consumers Digest Best Buy for 2011 and the Top Ten Reviews Gold Award for Windows Server Backup.

“NovaStor’s data protection software products provide resellers with full-fledged data protection solutions that fulfil today’s customer’s demands at an excellent price-performance ratio. Beyond mere license sales, NovaStor enables resellers to enter the market for Cloud Computing and Managed Services”, says Jan Gregson, Sales and Channels Director at Purple Rage Software.

“Purple Rage is a renowned UK distributor well acquainted with the high demands of UK users. With the common focus areas of data protection, secure data storage, backup, and distributed systems, NovaStor’s partnership with Purple Rage holds the promise of new opportunities and solutions that exceed end users’ as well as resellers’ expectations,” says Stefan Utzinger, CEO at NovaStor.

Links for additional information
NovaStor offering at Purple Rage Software

About Purple Rage Software
Purple Rage Software is a leading specialized UK distributor of products for Windows, Linux and Mac OS. Purple Rage has sourced what they believe to be some of the best applications anywhere on the market that allows customers to enhance and optimize their systems. The distributor offers products ranging from data replication and protection, to system interoperability, print management, secure data storage, file locking, backup, and distributed systems, as well as asset, inventory, and patch management.

About NovaStor
NovaStor is a leading international provider of software solutions for data protection and availability. NovaStor provides software, SaaS solutions and services for local and online backup, restore and retention of business-critical data. Clients include home, mobile, and SMB users, service providers as well as international corporations. NovaStor’s cost-effective solutions are platform- and hardware-independent and ensure that optimal technological and economical use is gained from the customer’s existing and future IT environment. NovaStor is headquartered in Switzerland (Zug), has offices in Germany (Hamburg) and the USA (CA, Agoura Hills), and is represented in numerous other countries through partnerships.

For Further Information:
NovaStor Software
Tatjana Dems
Neumann-Reichardt-Str. 27-33
D- 22041 Hamburg
Tel.: +49 (0)40 638 09 0
Fax: +49 (0)40 638 09 29
Email: tatjana.dems[@]

For Further Information:
Purple Rage Software
The Development Centre
52 St Andrews Road
Malvern, WR14 3PP
Tel: +44-(0)1684-576343
Fax: +44-(0)700-6020779
Email: enquiries[@]

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