Many who use traditional backup methods would switch to online backup if it were cost-effective

BOSTON, MA, July 18, 2011 –/– Carbonite Inc., a leading provider of online backup solutions that provide customers with “anytime, anywhere access” to their stored files, today reports new research showing data loss continues to be prominent among small businesses.

In April 2011, Carbonite surveyed more than 125 small businesses with between two and 20 employees to study their disaster recovery and data backup methods. The Carbonite-sponsored study indicated 48 percent of American small businesses with between two and 20 employees had experienced data loss, up from 42 percent when Carbonite surveyed small businesses in December 2010. The top causes of small business’ data loss included hardware/software failure (54 percent), accidental deletion (54 percent), computer viruses (33 percent) and theft (10 percent).

Although 31 percent of small business owners surveyed agree that backing up their company’s computers is a hassle that takes time away from running their business, the research indicated that physical devices were the most prominent backup methods used by small businesses. Specifically, external hard drives (41 percent), CDs/DVDs (36 percent) and USB/flash memory sticks (36 percent) were reported as the three most-popular ways SMBs back up data.

While many SMBs recognize that online backup solutions offer significant advantages over traditional physical-device backups – such as being automatic, continuous, offsite and requiring no extra equipment – the research indicates that those who do not backup to the cloud cited cost as the number one factor in their decision.

In response to SMB concerns over cost Carbonite last month announced the availability of Carbonite Business, which provides a low-cost, flat-rate, predictable pricing plan for small businesses, starting at $229 annually for an unlimited number of computers.

“We know from our experience working with small businesses over the past five years that they need an affordable, flat-fee pricing model,” said Peter Lamson, general manager of small business for Carbonite. “Too many online backup providers have priced online backup at a level that is simply not appropriate for the way SMBs budget. At Carbonite, SMB is in our DNA, so we worked diligently to develop a solution that now allows small businesses to enjoy the superior protection of Carbonite’s online backup protection, at a price that makes good business sense.”

Carbonite Business backs up an unlimited number of computers for a flat fee of $229 per year (with 250GB of storage included). Carbonite Business Premier backs up an unlimited number of computers and servers (with 500GB of storage included) for just $599 per year. Businesses can easily add supplemental storage packs as their backup needs grow.

About Carbonite
Carbonite is a leading provider of online backup solutions for consumers and small and medium sized businesses. More than 1 million subscribers in over 100 countries rely on Carbonite to provide easy-to-use, affordable, unlimited and secure online backup solutions with anytime, anywhere data access. Carbonite’s online backup solution runs on both the Windows and Mac platforms. The company has backed up more than 100 billion files, restored more than 7 billion files and currently backs up more than 200 million files each day.

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Media Contact
Megan Soule
Airfoil PR for Carbonite

SOURCE: Carbonite Inc.

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