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Agoura Hills / (CA) USA, August 15, 2011 –/BackupReview.info/– The IT business guide â€œChannel Revolution,â€ written by NovaStorâ€™s CEO, Stefan Utzinger, which provides a pragmatic approach on how to successfully build an indirect IT sales channel, is now available for download as an eBook on iTunes.
In this IT business guide, Stefan Utzinger, CEO of NovaStor, a leading vendor of software solutions for data protection and availability, presents strategic thoughts on software distribution through the channel, as well as useful calculations and practical advice. Utzinger explains why in times of the cloud, SaaS and increasing globalization, taking a revolutionary approach is the way to go. The book also gives detailed advice on selecting and attracting the right channel partenrs, managing the pipeline, effectively generationg and managing leads, setting a proper discount strategy and more.
Cloud Computing â€“ A Challenge for the Channel
â€œIt is an easy read, chock full of examples and charts that will spark your imagination as your read it. Youâ€™ll find yourself jotting down action items to immediately apply to your channel programs,â€ states Business and Channel Development Executive, Patrick Schutte.
â€œAmong IT professionals the book has received very positive feedback, and Iâ€™ve learned that â€œChannel Revolutionâ€ is often used for training channel staff. My book is an approach to create transparency and to facilitate the cooperation between manufacturers and retailers,â€ says Stefan Utzinger, CEO at NovaStor.
Links for Additional Information
â€œChannel Revolutionâ€ Website
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