StorSimple 5010/7010 Appliance Recognized for Unique Integrated Approach to Cloud Storage with High-Availability, SAS Tier and Non-Disruptive Upgrades

Santa Clara, CA, Jan. 24, 2012 -–/– StorSimple, the leading provider of Cloud Integrated Enterprise Storage for Windows and VMware environments, today announced that its 5010 and 7010 cloud storage gateway appliances have been selected as 2011 Product of the Year finalists in the Storage Systems category by Storage magazine and for the second consecutive year. StorSimple was selected from over 200 entries for the quality of its enterprise-grade appliances, which integrate multiple storage devices into one, dramatically reducing infrastructure costs.

The award recognizes the success of StorSimple’s integrated approach to enterprise cloud storage, using an on-premise appliance to automatically tier data to the cloud for primary storage, archiving, backup and disaster recovery. The 5010 and 7010 models add high-availability, non-disruptive upgrades and a SAS tier to go with the SSD and cloud tiers in the original StorSimple 1010 appliance. StorSimple 5010 and 7010 are still the only cloud integrated storage appliances that are certified by both VMware and Microsoft, and have been proven to reduce the cost of traditional storage by up to 80 percent. The StorSimple solution does not require rewriting applications and provides key business continuity features such as cloud snapshots and cloud clones coupled with military grade encryption.

“2011 was a seminal year for StorSimple where our 5010 and 7010 cloud integrated storage appliances have been adopted by mainstream enterprise customers in the finance, oil & gas, government, media, engineering, healthcare and manufacturing verticals to bring the economics of cloud services to enterprise data centers.” said Ursheet Parikh, CEO of StorSimple, “Being the only cloud integrated storage solution in the Storage Magazine Product of the Year storage systems category is a tremendous honor . It validates what we have been hearing from our customers, that we are offering a valuable product for achieving the full benefit of cloud storage. Enterprises with large storage requirements that do not have the budget to continuously invest in SAN purchases need solutions that help enable cloud storage.”

In its ninth year, the Storage Magazine/ Product of the Year Awards are a staple in the storage industry. The storage system category covers Fibre Channel (FC) and iSCSI storage-area networks (SAN), network-attached storage (NAS), multiprotocol systems, direct-attached storage (DAS), hard disk drives, solid-state storage, disk controllers, caching appliances, storage virtualization appliances and cloud storage gateway appliances. Finalists are listed alphabetically. Other finalists include EMC Corp. Symmetrix VMAXe Storage System, Gridstore Inc. GS-1000 Scale-out NAS Storage System and XIO Hyper ISE. Winners – a gold, silver and bronze – will be announced in the February issue of Storage magazine.

About StorSimple
StorSimple ( is the leader in cloud integrated enterprise storage for Windows and VMware environments. StorSimple securely and transparently integrates cloud storage for on-premises applications and offers a single appliance that delivers high-performance tiered local and cloud storage, live archiving, cloud-based data protection and disaster recovery, reducing cost by up to 80 percent compared to traditional enterprise storage. StorSimple has uniquely achieved the most stringent “Certified for Windows Server 2008” and VMware Ready certifications, and was named the Microsoft BizSpark Partner of the Year 2011 and a Best of VMworld 2011 Finalist.

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Agency Contact:
Amanda Breeding
Lois Paul and Partners
(617) 986-5731

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