Fortune 1000 user experience shows how cloud-integrated enterprise storage addresses VMware sprawl

Santa Clara, Calif. – June 5, 2012 — / — StorSimple today previewed its participation in this week’s Amazon Web Services (AWS) Cloud Storage for the Enterprise event in New York, NY on June 6, 2012. StorSimple CEO Ursheet Parikh will present the mid-day keynote session alongside BMC Software, a StorSimple customer. “Extending your storage into the cloud for storage, backup, disaster recovery” will discuss cloud-integrated enterprise storage as a way to extend on-premise storage to Amazon S3.

StorSimple and BMC Software, a Fortune 1000 company, will participate in AWS Cloud Storage for the Enterprise highlighting the innovative case study in using Amazon S3 to reduce costs, improve operations and drive innovation across the enterprise. The presentation will discuss the benefits of cloud-integrated enterprise storage applying the experience of BMC Software, who used StorSimple’s solutions to control VM sprawl.

“StorSimple has had the opportunity to work alongside companies like AWS and BMC Software to help drive innovation and offer solutions for enterprises to take advantage of cloud storage,” said Bridget Warwick, CMO of StorSimple. “BMC Software has a great success story for cloud-integrated enterprise storage, and we are thankful for their willingness to share that experience with the AWS community.”

With over 13,000 VM images, BMC Software, a 2 billion dollar software company with over 6,000 employees, was experiencing significant VM sprawl, putting strain on the infrastructure. The combined StorSimple and Amazon S3 enterprise-class solution helped to efficiently manage the growing VM footprint while maintaining local, on-premise performance, resolve backup challenges and provide disaster recovery for the remote offices. In addition to significant cost savings due to the combined solution, the resulting reduction in space, power and cooling requirements deferred the need for a new data-center build out.

BMC Software operates over 600 VMware ESX servers.The majority of VMs were inactive and full backups were a costly challenge. To avoid additional SAN purchases, BMC Software deployed StorSimple cloud-integrated enterprise storage appliances that allow BMC to use on-premise SAN storage for storing the working set (i.e. data required to maintain application performance while intelligently tiering the non-working set) to Amazon S3 storage to reduce costs and simplify VM management.

Cloud-integrated enterprise storage is an emerging category of storage solutions that consolidatesprimary storage, archive, backup and disaster recovery through seamless integration with cloud services such as Amazon S3. By combining SAN storage and cloud data management on an enterprise-class platform, these solutions enable new levels of speed, simplicity and reliability for backup and recovery while reducing both primary storage and data protection costs.

StorSimple has a strategic relationship with Amazon Web Services, and also spoke alongside a customer during the last Amazon Web Services (AWS) Summit , held earlier this year.

For more information on the AWS Cloud Storage for the Enterprise summit, please visit For more information on StorSimple’s solutions, please download a Cloud Integrated-Enterprise Storage Relief Kit now.

To learn more about how StorSimple and Amazon S3 cloud storage are changing one of the most risk-averse industries in all of IT – enterprise storage – please register here for a webinar titled “Cloud backup, cloud archiving, cloud tiering and cloud DR – What your current storage vendors don’t want you to know.”

About StorSimple
StorSimple ( is the leader in cloud-integrated enterprise storage for Windows and VMware environments. StorSimple securely and transparently integrates cloud storage for on-premises applications and offers a single appliance that delivers high-performance tiered local and cloud storage, live archiving, cloud-based data protection and disaster recovery, reducing cost by up to 80 percent compared to traditional enterprise storage. StorSimple has uniquely achieved the most stringent “Certified for Windows Server 2008” and VMware Ready certifications, and was named the Microsoft BizSpark Partner of the Year 2011 and a Best of VMworld 2011 Finalist. The StorSimple 5010 and 7010 appliances were named 2011 Products of the Year in the Storage Systems category by Storage magazine/

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Agency Contact:
Amanda Breeding
Lois Paul and Partners
(617) 986-5731

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