DRAPER, Utah, June 06, 2012 — /– StorageCraft Technology Corporation has launched its rebranded blog, transforming it from a traditional corporate blog into a backup and disaster recovery resource called the Recovery Zone [].

The Recovery Zone illustrates a shift in philosophy (and appearance) from the previous StorageCraft blog, which was primarily used for company announcements. While company announcements will still have a place in the new layout, the company’s intent is to provide more interactive and conversational information to anyone interested in backup and disaster recovery, not just partners looking for company-specific content. StorageCraft also hopes to enlist the real-world experiences and feedback of channel resellers and end users to provide a holistic view of the backup and disaster recovery community.

“At StorageCraft, we try hard to offer the best backup and disaster recovery solutions,” said Mat Rayback, content marketing manager at StorageCraft. “Traditionally, that’s meant software, but with the Recovery Zone, we can expand and strengthen those solutions with information, education and maybe a little fun.”

Current updates include industry news, white papers, case studies and product news. Additional resources, guest bloggers and features will debut as the site grows.

StorageCraft develops the technology that powers its best-in-class backup, disaster recovery, system migration and data protection solutions for servers, desktops and laptops, software technology that reduces downtime, improves security and stability, and lowers the total cost of ownership for computer systems.

About StorageCraft Technology Corporation
StorageCraft Technology Corporation provides best-in-class backup, disaster recovery, system migration and data protection solutions for servers, desktops, and laptops. StorageCraft delivers software products that reduce downtime, improve security and stability for systems and data, and lower the total cost of ownership. For more information, visit

StorageCraft and ShadowProtect are trademarks of StorageCraft Technology Corporation. Other company and product names may be trademarks or registered trademarks of their respective owners.

StorageCraft Technology Corporation
Laura Goulding
Public Relations Manager

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