Nir Zahavi, Marketing Communications Manager at KineticD
Sept 14, 2012

KineticD Online Data Backup Expert Tips: Four Key Questions to Consider When Choosing a Cloud Backup Service Provider

When it comes to maintaining the success of any business, avoiding data loss at all costs is an absolute must. After all, in our increasingly computer-dependent era, the vast majority of irreplaceable business information is stored digitally. While this adds to the ease of accessibility of said information, there are unfortunately many factors, from hardware failure to viruses, which can easily bring about the destruction of your company’s data if it is not protected correctly. Luckily, however, there are steps that businesses of all sizes can take to protect their mission-critical data, the wisest and most fundamental of which being the utilization of online data backup and cloud computing services.

Modern-day cloud vendors serve as third party, off-site IT specialists that can ensure your company’s information is always safe and secure. In addition to this, many of them not only specialize in keeping your data backed up at all times, but can also help manage much of your developing business’s other IT concerns as well. However, it is important to keep in mind that cloud backup vendors differ wildly when it comes to the quality and integrity of the services that they provide for their customers. Indeed, it is of the utmost importance to choose a cloud backup service provider that is of the highest quality so as to be able to live up to the data security and cloud IT requirements that your company needs fulfilled.

So, keeping this in mind, here are four key elements to consider when choosing an online data backup and cloud computing service provider:

1) Will they be reliable?
Hands-down, the most important and integral element to seek out in a cloud backup vendor is that of reliability.  After all, no amount of convenience, state-of-the-art features or lightning-fast backup times have any real significance if you can’t trust the consistency and reliability of the services that are being provided in the first place. For this reason, it is critical that you take the time to do some research about the history of the reliability of any online data backup service provider that you are actually considering trusting with your irreplaceable business information. Fortunately, it is now relatively easy to find a reasonable amount of unbiased, factual information online as to the reliability of most of the larger, more well-established cloud backup service providers.

2)  Is their pricing realistic?
With many online data backup service providers now offering lower and lower prices to businesses, it can often be tempting to just opt for the cloud vendor that is offering their services at the cheapest price around. However, when considering the pricing of any online data backup service provider, it is important to ask yourself if the price structure and amount is realistic for the level of services that your business actually requires in the first place. By focusing too much on just securing the lowest price, businesses can often end up not receiving the quality of online cloud services that they need and, in the worst case, may end up with their data being even more vulnerable than before they signed up! For this reason, it is usually best to avoid any cloud vendor that appears to be offering their services for a price that is either too high or too low.

3) How good is their customer support?
When it comes to the ever-evolving world of online data backup and cloud computing, it is essential to realize that picking a cloud vendor that provides consistent, high quality customer service is of the utmost importance. One simple way to perform a quick and easy test of the quality of any cloud vendor’s customer service department is to call them up and see for yourself just how responsive their team actually is. After all, it is important to bear in mind that one of the most fundamental elements of online data storage should be that it is 100% reliable, and for that to be possible the presence of top-notch, 24/7 customer service must be firmly established.  While some matters can “wait until morning,” the security of your business’s data should never have to, and your online data service provider should understand this.

4) Do they provide all of the features that my business is going to need?
Along with the increasing popularity of cloud computing (and the quickly expanding number of cloud vendors that are popping up on the market), there has also been a virtual explosion in the number of different features that online cloud vendors are now able to provide for their clients. While this is, of course, serving to usher in a whole new era of increasingly innovative digital tools to a larger variety of sizes and types of businesses, it can also often lead to confusion when it comes to deciding which cloud features are right for your business. For this reason, companies should, once again, perform some research as to the myriad of different features that currently exist in cloud computing and online data backup so that they can have a more firm understanding of the types of services that they are actually looking for before they begin the final process of choosing which cloud vendor they actually want to utilize. By preparing themselves in such a way, businesses can be much more likely to receive all of the features that they desire, without being pressured into spending money on cloud services that their business might not actually need in the first place.

Of course, we here at KineticD understand that choosing the right online data backup service provider can often seem a somewhat overwhelming proposition. For this reason, we always offer our free 14-day trial so that you can “try before you buy”, ensuring that if you choose to go with us you’ll know exactly the level of cloud services that your business will receive. And, with our 100% data recovery track record, multitude of highly scalable pricing plans, 24/7 personalized customer support team and state of the art selection of cutting edge cloud tools, we think you’ll like what we have to offer. But, don’t just take our word for it; please visit us today at for more details!

About the author: Nir Zahavi is Marketing Communications Manager at KineticD, a Toronto based online data backup service provider.

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