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Boston and New York – September 20, 2012 – /BackupReview.info/ – Carbonite, Inc. (NASDAQ: CARB), a leading provider of online backup solutions for consumers and small to medium sized businesses, today announced a new mobile app that extends Carbonite’s signature data protection capabilities to mobile devices. Carbonite Mobile allows users to back up the photos and videos on their mobile devices to the cloud, and also includes features that protect a user’s mobile device and personal data in the event of loss or theft.
A recent study from Wakefield Research and Carbonite* reveals that 57 percent of Americans have lost mobile phone data and 51 percent have accidentally deleted photos from their phone. Carbonite Mobile was designed to help solve these common problems while offering increased protection for the personal data on mobile devices, which is vulnerable to theft, loss and damage to the device or accidental deletion.
“Carbonite is a brand consumers trust to protect their valuable, often-irreplaceable digital files. With the Carbonite Mobile app, we are using our backup and protection expertise to ensure mobile device users can also protect their important photos and videos – no matter where they are created or stored,” said Swami Kumaresan, EVP of New Ventures, Carbonite. “Each day, more and more of us are storing our priceless photographs and once-in-a-lifetime video moments on our mobile devices, and now Carbonite makes it very easy to protect this content as well.”
The new Carbonite Mobile app includes three distinct features to make it simple and quick for mobile device users to maintain and protect their mobile devices:
“For years, our customers have enjoyed peace of mind knowing the contents of their computers are protected. Now they can feel the same way about their mobile devices, which is especially important due to the personal nature of smartphone content. Carbonite Mobile users can take additional comfort in the fact that we can help them easily locate, lock or wipe their devices,” continued Kumaresan.
Surprisingly, the survey from Carbonite also revealed that many mobile device users (33%) stated they are not backing up their mobile photos because they “don’t know how to or it’s too complicated” and 20% stated they “don’t have time.” The survey further revealed how valuable mobile content is to today’s smartphone users:
*Study conducted by Carbonite and Wakefield Research in Q2 2012.
For more information, please visit www.carbonite.com,twitter.com/carbonite, twitter.com/carbonitebiz, or facebook.com/CarboniteOnlineBackup
Source: Carbonite, Inc.
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