Nir Zahavi, Marketing Communications Manager at KineticD
November 30, 2012

KineticD Online Data Backup Expert Tips: Onsite vs. Offsite Data Protection

We are now living in a society in which digital technology is constantly evolving into more and more of an everyday necessity for businesses of all sizes.  In fact, the majority of financial institutions and corporations rely almost entirely on the ability to quickly and readily access their digital information in order to be able to function as institutions at all in the first place.  With this increased dependence on digital information, most modern business establishments are now well aware as to the crucial importance of backing up their files, and this newfound understanding has also in turn brought about a booming market for both new, innovative data backup procedures and data backup IT specialists of every variety.

Modern day data backup service providers attempt to keep their clients’ information safe and secure in a variety of different ways, with the two main branches of data backup techniques being onsite and offsite data backup. Onsite backup works just as its name implies; files are backed up by hand within the organization to DVDRs, CDRs, digital tapes, external hard drives or solid state USB devices that are usually stored on the premises of the company that owns the data.  While local backup can usually satisfy the data protection needs of businesses for the short term, the harsh reality is that over the long haul they do not, in fact, represent anything even close to being a total data loss protection solution.

Indeed, the truth of the matter is that there are many things that can happen that could easily wipe out local backups quickly and without warning.  Fire, water leaks, floods and earthquakes are well known to leave massive, evenhanded paths of destruction in their wake.  Even common everyday computer viruses can spread over networks during the onsite backup process, rendering the local backup just as useless as the original set of data that you were trying to protect in the first place.  Furthermore, even if onsite backups are physically transported offsite, they are still at risk of being stolen or otherwise compromised, both during transit and while being housed at the remote location of choice, potentially leaving all of a company’s precious data vulnerable to theft or unauthorized access at any time.

In addition, onsite backups must usually be orchestrated, maintained and monitored by the companies that own the data, while most contemporary online data backup services are completely automatic.  This difference clearly favors the use of offsite, cloud backup services.  Also, by saving companies the time, money and other resources that they would have had to devote to performing their own backups, the existence of automatic backup procedures eliminates the chance of backups being forgotten or handled incorrectly by anyone within the organization.  And, needless to say, having your files safely backed up in the cloud is the only way to ensure that you can keep your data safe from the aforementioned natural disasters, network-breaching viruses and theft.

For these reasons and more, online data backup is quickly solidifying its position as the number one method of protecting the digital information that has become so vital and integral to the survival of businesses and other types of organizations across the globe.  Data backed up online is protected by cloud IT specialists, who ideally make it their first priority to ensure that the clients that they serve never have to worry about losing any of their irreplaceable business files.  And, by backing up their digital assets in the cloud, companies can also take advantage of a vast increase in the mobile accessibility of all of their data, with their files now becoming potentially accessible from any location that has an internet connection!

Of course, with the increased popularity of online data backup, there are now more cloud specialists doing business than ever before, all eager to get your organization to sign on the dotted line.  For this reason, it is once again, essential to remember that no two cloud vendors are built alike.  When seeking a cloud vendor to protect the existence your company’s mission critical files, be sure to do your research.  Customer reviews and other unbiased sources of information on the Internet can be of great value when in the process choosing a cloud vendor.  Also, be sure to only utilize the services of cloud specialists that apply data encryption to all of their clients’ files in order to insure that your company’s information can never be intercepted while in transition to the cloud vendor’s secure servers.

We here at KineticD are very proud to be part of the cloud IT revolution.  We’ve been in the online data backup and cloud computing industry for over 10 years now, all the while having never lost a single file!  Amongst other reasons, we attribute our flawless data recovery track record to the fact that we’ve always made it our top priority to provide only the most cutting edge cloud IT tools available to our now over 60,000 business users worldwide.  And, with our uncrackable, 448-bit Blowfish data encryption, and our patented Continuous Backup technology, you’ll know that you’re getting the best the cloud has to offer if you choose to go with us.  But, as stated before, don’t just take our word for it; stop by our website today to download our free 14-day trial software to find out for yourself just what the KineticD Advantage is all about!

About the author: Nir Zahavi is Marketing Communications Manager at KineticD, a Toronto based online data backup service provider.


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