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Cloud Backup Solutions Innovator Enables MSP Partners’ Success, Continues to Invest in Sales and Marketing Resources
CHELMSFORD, MA – April 9, 2013 — /BackupReview.info/ — Intronis, Inc., provider of world-class cloud backup solutions for the IT channel, today announced it has been named to CRN’s 2013 Partner Program Guide and awarded an elite 5-Star Partner rating for its focus on delivering channel enablement and success to its managed service provider (MSP) partners.
The CRN 5-Star Rating and Partner Program Guide is the definitive listing of manufacturers and software publishers that deliver products and derive sales through the IT channel. Intronis sells exclusively through the MSP community and is recognized as one of the IT industry’s most friendly channel vendors and one of the coolest cloud storage vendors.
In 2012, Intronis formalized its onboarding process for new partners and invested in more support resources for existing partners. These efforts led to stronger business relationships with Intronis’ MSP partners and greater success co-marketing and selling Intronis’ cloud backup.
Additionally, the cloud backup leader spent a tremendous amount of time in the field with its partners collaboratively selling Intronis and attended several industry events to engage with MSP partners face-to-face. Intronis also strengthened its alliances with MSP industry experts to bring more business-minded sales and marketing-specific education, training and collateral to its channel partners.
“One of Intronis’ top priorities and clear differentiators is our focus on, and investment in, partner enablement,” says Rob Merklinger, vice president of sales at Intronis. “As a company, we achieved more than 40 percent year-over-year growth last year, and that success was directly tied to the growing success of our MSP partners. We’re thrilled to be recognized by CRN for providing our channel partners with a 5-star partner program and will continue to expand and evolve our partner resources to meet the needs of our MSP partners.”
The 2013 Partner Program Guide is now featured on CRN.com and the 5-Star Partners listing is also highlighted in the March 2013 issue of CRN. Intronis’ listing can be found online – http://bit.ly/11Pta6c
Source: Intronis, Inc.
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