By Ben Puzzuoli, Technical Sales Director at KineticD
April 19, 2013

KineticD Online Data Backup Expert Tips: Four Crucial Reasons to Backup Online

With all of us growing more and more dependent on digital information in a constantly increasing number of factors in our lives, it’s no wonder that businesses everywhere are also coming under the realization that their digital assets lay at the very foundation of their success as an organization. Unfortunately, however, from large-scale natural disasters to simple human error, there exist many factors that can easily threaten the safety of any and all digital information. Luckily, however, online data backup has emerged as the most comprehensive and easy solution to keep businesses protected from data loss of any form.

But, what makes online data backup better than the more conventional methods of data protection?

First off, online data backup is simply more secure. Of course, at first this may seem a somewhat counter intuitive concept to some; after all, with the Internet itself often being regarded as a place where one’s identity and information can easily be stolen by malicious agents, it is understandable that some would fear backing up online. However, all top-quality online data backup companies employ the use of cutting edge data encryption techniques that are applied to client data at the source, and this encryption is guaranteed to be unbreakable by any outside agents. When comparing this to traditional backups, where raw data is simply copied to another device and could thus easily be stolen or otherwise compromised in that unprotected format, it becomes quite obvious that cloud backup is far more secure than traditional backups.

Another important advantage of online data backup is the fact that most modern day cloud backup processes are completely automatic in nature. This element is most definitely a crucial one, primarily due to the fact that it eliminates the possibility of human error being able to get in the way of the backup process. In addition to this, another important byproduct of the automatic nature of online data backup is that with it companies are able to avoid having to expend any valuable human resources toward the practicing of manual backup procedures. This is especially true with companies with larger data sets that could easily end up having to hire onsite IT experts to assist in keeping everything backed up. With most cloud backup procedures, special software is installed that keeps whole systems backed up and protected automatically at all times, with many cloud vendors even offering non-stop backup services for open and unsaved files as well!

Additionally, cost is another important factor that heavily favors the use of online data backup. Most conventional, in-house backup solutions require companies to make large initial investments in order to be sure that they will be prepared to handle all of their data backup needs in the immediate future. And, as a business expands in size, additional investments in IT equipment must then be made in order to accommodate any resulting increase in data backup demand. On the other hand, with online data backup and cloud computing, pricing systems are quite often structured in a highly scalable, utility-based manner, allowing the companies that are using these services to only have to pay for the level of cloud backup resources that they need at a given time. In this way, companies are able to enjoy the peace of mind of knowing that they are never paying more than they need to keep their digital assets backed up and secure.

Finally, still yet another advantage that online data backup has over more conventional backup systems is the ability to restore lost or missing data from virtually any location at any time. While permanent data loss can obviously be catastrophic to a business, it is important to keep in mind that even the most temporary loss of digital files can easily set businesses back a long way, and the longer it takes them to retrieve that data, the more damage can potentially be done to both their company’s reputation, and even the likelihood that the organization will be able to stay in business in the first place! With online data backup, the only thing that is needed to restore lost or missing files from the online backup cache is a computer or other mobile digital device, and a connection to the Internet. Indeed, with cloud backup, even files that have simply been forgotten on business trips can be retrieved on location with ease!

There is no question about it; when it comes to online data backup, the advantages are clear. For this reason, we here at KineticD are proud to have been in the online data backup and cloud computing industry for over a decade now, all the while having never lost a single bit of our clients’ invaluable digital information. With our patented Continuous Data Protection software, uncrackable 448-bit Blowfish data encryption, and data recovery track record that is second to none, we think that you’ll like what we can do for your company’s data protection and cloud IT needs. But, don’t just take our word for it; simply stop by our website today to try our free 14-day trial and discover for yourself just what the KineticD advantage is all about!

About the author: Ben Puzzuoli is Technical Sales Director at KineticD, a Toronto based online data backup service provider.


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