Nir Zahavi, Marketing Communications Manager at KineticD
May 06, 2013

KineticD Online Data Backup Expert Tips: Leveraging the Power of Cloud Resources For Business

Of all of the internet-related innovations in technology that have influenced the business world over the recent years, cloud computing has definitely been one of the most fundamental and game-changing. As more and more organizations realize the myriad advantages that cloud data storage can bring about, the very nature in which businesses across the globe are sharing information within their organizations, with other companies and with their clients is changing at a rapid rate. And, while this increased reliance on cloud services for data storage could be considered a relatively new phenomenon, the convenience of cloud computing itself has actually been around for quite some time, with anyone who uses online email services like Yahoo and Gmail having already had a taste of what cloud services can do.

Nevertheless, regardless of this increased leveraging of cloud resources by businesses, there are still organizations that have yet to join the cloud revolution. Some may fear that transferring their information to the cloud will be a cumbersome, difficult process. Others might worry that it will be too expensive, or fear that they are not tech-savvy enough to be able to utilize cloud services in the first place. While these concerns are understandable, they should also be considered a potentially dangerous way for organizations to be thinking as well. After all, in our increasingly digital-dependent society, a business’s data is often the very foundation on which the success of that organization rests, and by taking advantage of the cloud to protect their data through online data backup, companies are employing the most effective method available to preserve the existence of all of their critical business information.

However, if your organization has yet to take advantage of these services, fear not! The transferring of a business’s data to the cloud has luckily never been easier, with the software that is installed to interface with this data once it has been stored online having become extremely simple and user-friendly as well. Moreover, cloud services are usually priced using a cost-efficient, highly scalable, “pay-as-you-go” pricing structure, allowing businesses to only purchase the level of cloud IT that they actually need at a given time. For these reasons and more, companies worldwide are coming to realize that switching to cloud services is not only a wise IT infrastructure investment, but also a strategic budgeting decision that can drive down costs and improve the fluid and dynamic nature with which a company can conduct its day-to-day digital operations as well.

But, as mentioned before, the most fundamental importance of cloud services is that they help to preserve the existence of the mission critical data of organizations better than any other data protection method around. After all, while you could back up your company’s important information locally on external digital devices, in the even of a fire, natural disaster or theft, these devices could easily meet the same fate as the original copy of the data. In addition to this, top-quality online data backup service providers apply rock solid data encryption to all of the files that they are protecting, while most onsite, manual backups are never encrypted, leaving them vulnerable to both physical and cyber thievery at any time. Indeed, cloud vendors make it their specialty to protect digital information, employing data redundancy and many other advanced methods to make sure that all of their clients’ files will always be protected and secure no matter what happens.

Of course, we here at KineticD understand that, despite all of the above-mentioned advantages, taking the leap into the cloud can often at first seem an intangible and somewhat daunting proposition for businesses. That is why we always offer our free 14-day trial so that companies can fully try out our services first before they decide whether or not they think that cloud IT and online data backup is right for their organization. And, with our 100% data recovery track record, patented Continuous Data Protection process, uncrackable 448-bit Blowfish encryption and unbeatable customer support, we think that you’ll like what KineticD has to offer. To find out more about how KineticD can help you transition your organization’s data to the cloud with ease, please visit our website today!

About the author: Nir Zahavi is Marketing Communications Manager at KineticD, a Toronto based online data backup service provider.


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