By Sajesh Krishnadas, Business Analyst – Product Management at Vembu Technologies
May 10, 2013

Vembu Online Data Backup Expert Tips: Cloud – A Powerful Game Changer for MSPs

Everyone would have heard a lot about the cloud and its hype already. So, lets take a sneak peek into its adoption in businesses, especially among the channel partners.

Cloud adoption is accelerating at an impressive rate, especially among the developers, business units, and CFOs because of its varied advantages. Developers are likely to adopt cloud because of its flexibility, which is being showcased by their peers by delivering a lot of new ideas and doing a lot of cool stuffs. Business units claim that cloud can be used readily out of the box which requires no maintenance, particularly the SaaS applications. The finance side of business saves a lot with cloud as they can avoid unnecessary capital expenditure, headcount and budget. The IT managers on the other hand who used to get nightmares about the security in the cloud, have already started showing interest towards cloud adoption.

“The public cloud services market is forecast to grow 18.5 percent in 2013 to total $131 billion worldwide, up from $111 billion in 2012” – Gartner

Fig. Public-Cloud-Services-Market-Annual-Growth-Rate

So, what is happening in the world of channel market/partners? As a MSP, if you are thinking that the cloud is a [channel killer] and waiting to see the impact of it, then you are definitely late for the race. Most of the MSPs in the market have started offering cloud services so you will end up losing your clients and the market share. The traditional managed services will, however, be part of the foreseeable future, but the adoption of cloud services is supposed to displace a certain proposition in the market.

As a channel partner, you will have to adopt an integrated approach to deliver both the managed services and cloud services, that is, a best of both worlds “solutions” approach to IT. Indeed, it is the same reason why we offer both on-premise and cloud-based option to our partners to help them succeed with their strategies when it comes to offering a file sharing and collaboration solution.

About the Author: Sajesh Krishnadas, Business Analyst – Product Management for SyncBlaze, Vembu Technologies. SyncBlaze is a comprehensive file sharing and collaboration solution designed for business users and exclusively offered through Managed Service Providers (MSPs) and Value Added Resellers (VARs).


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