Bluegrass Phone Cloud provides advanced data backup and device protection services for Bluegrass Cellular users.

NOVI, MICHIGAN – December 12, 2013 — / — ProtectCELL, a Fortegra Financial company (NYSE: FRF) dedicated to helping its users get protected and stay connected, today announces a partnership with Kentucky-based wireless carrier Bluegrass Cellular to launch Bluegrass Phone Cloud, powered by ProtectCELL.

The new cloud service provides a variety of advanced mobile protection services, including cloud-based mobile contact backup and mobile device data protection, for Bluegrass Cellular customers. Users can store their mobile phonebooks in the cloud and retrieve the information in the case of damage, loss, or mobile phone data failure.

“Bluegrass Phone Cloud fits perfectly into our mission of providing the latest in wireless technology,” said Barry Nothstine, Vice President of Sales and Marketing for Bluegrass Cellular. “With this service, we can ensure that our customers are able to safely store and maintain personal information on their mobile devices. We’re excited to release it to our customers.”

Leveraging ProtectCELL’s technology and resources, Bluegrass Phone Cloud users receive a variety of crucial services in the event of a lost device, including remote device lock location services. For example, if the user cannot locate the device, Bluegrass Phone Cloud services can lock the phone and wipe the device of its information. If the device is found, the user can restore it. If the user purchases a replacement phone, the previous phone’s data can be downloaded to the new device.

“The partnership between ProtectCELL and Bluegrass Cellular means we are able to protect even more customer devices,” said ProtectCELL National Sales Director Roger High. “We’re enthusiastic to directly provide our mobile protection services to the Kentucky market through Bluegrass Phone Cloud.”

Bluegrass Phone Cloud is now available in the Apple App Store and the Google Play Store. Learn more about Bluegrass Phone Cloud at

For further information on ProtectCELL’s current protection plans, please visit


About Bluegrass Cellular
Headquartered in Elizabethtown, Ky., Bluegrass Cellular has been operating in Kentucky for over 20 years with 21 company-owned retail locations and more than 30 authorized agent locations. A pioneer in the wireless field in the state’s rural areas, Bluegrass was the first to offer digital cellular service to Central Kentucky in 1998.

For more information on Bluegrass Cellular and for local store hours and information, visit or call 1-800-928-2355. Follow Bluegrass Cellular on Twitter at

About ProtectCELL
ProtectCELL, a Fortegra Company, is a major supplier of mobile protection plans and services. The company offers a variety of solutions tailored to meet the specific needs of today’s wireless customer, including COMPLETE, DEVICE, DATA, BUYBACK, LifeLock STANDARD and LifeLock ULTIMATE. Known for its strong alliances with industry-leading partners, ProtectCELL continues to evolve in order to meet the growing demands of both consumers and independent wireless dealers.

For more information, please visit:

Fortegra Financial Corporation is an insurance services company that provides distribution and administration services and insurance-related products to insurance companies, insurance brokers and agents and other financial services companies in the United States. In addition, the Company sells insurance products and services directly to consumers. Fortegra Financial’s brands include: FortegraTM, Life of the South®, 4Warranty, ProtectCELLTM, Continental Car ClubTM, Auto Knight Motor ClubTM, United Motor ClubTM, ConsectaTM, Pacific Benefits GroupTM, Bliss & GlennonTM, eReinsureTM, South Bay Acceptance Corporation and Universal Equipment Recovery Group.

For further information, please visit:

Molly Noonan, Public Relations
+1 (317) 806-1900 Ext: 103


39500 High Pointe Blvd.
Suite 250
Novi, MI
USA, 48375

Source: ProtectCELL


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