Industry-first offering saves companies countless hours and thousands of dollars

BURLINGTON, Mass – July 22, 2014 — / — Unitrends, the industry’s fastest-growing multi-environment data protection and disaster recovery company, today announced BC/DR Link™, a free online service tool that enables companies worldwide to quickly and easily build a comprehensive disaster recovery plan. With this industry-first offering, companies can remain confident that their customized recovery plan will be immediately accessible following a disaster so they can rapidly respond to maintain business continuity.

Click to Tweet: FREE online #disasterrecovery planning & response tool from @Unitrends #PlayITSafe

BC/DR Link provides users with step-by-step instructions for building a robust disaster recovery plan based on the latest industry standards and best practices. The service also includes 1 Gigabyte of centralized storage in the Unitrends cloud, which companies can use to house essential disaster recovery and business continuity documents, such as evacuation plans and emergency contacts. In the event of a disaster or outage, employees can access these materials remotely from a mobile device or computer, enabling them to function as a well-orchestrated team.

“For the first time, companies worldwide can now put together a sophisticated disaster recovery plan online free of charge, store it in the cloud, and take advantage of best practices and industry standards to test, update and share it in the event of disaster,” said Paul Kirvan, FBCI, CISA, an independent business continuity consultant who assisted Unitrends in the development of BC/DR Link. “Comparable services require days of effort and cost thousands of dollars to develop. BC/DR Link is easy to set up and manage, and it’s free – forever.”

According to the Disaster Recovery Preparedness Council’s 2014 Preparedness Benchmark Survey, more than 60 percent of respondents do not have a fully documented disaster recovery plan. BC/DR Link solves a major business problem by equipping companies that don’t have the time, staff or budget to address disaster recovery with an easy, automated and cost-effective way to do so.

“BC/DR Link underscores our commitment to providing customers with iron-clad disaster recovery assurance and true business continuity,” said Mike Coney, president and CEO of Unitrends. “Even a short-term disruption can have devastating consequences on a business. BC/DR Link makes it possible for companies to confidently prepare for the worst with a best practices plan that will facilitate reliable and rapid recovery. The tool has dramatically simplified and expedited the planning process so that every organization can establish a fool-proof, no excuses approach to disaster recovery.”

Companies looking for increased storage in the cloud and white glove disaster recovery service can leverage Unitrends’ new hybrid cloud Disaster Recovery as a Service (DRaaS) offering, which utilizes the company’s proven ReliableDR™, Unitrends Enterprise Backup™ and Unitrends Bridge™ technologies. Unitrends’ DRaaS provides recovery services for business continuity and protection of heterogeneous virtual and physical infrastructure and applications.

For more information on BC/DR Link or to start building a disaster recovery plan, please visit

About Unitrends
Unitrends provides physical, virtual and cloud-based protection and recovery for every organization’s most valuable assets: its data and applications. Supported by a “crazy-committed” customer service model based on engagement, experience and excellence, the company consistently achieves a 98 percent customer satisfaction rating and helps everyone play IT safe by delivering the best cost-to-value ratio in the data protection industry. Visit

Media Contact
Jackie Gerbus for Unitrends, Inc.

Source: Unitrends, Inc.


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