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Deal with Value-Added Distributor to Expand Channel and Boost Sales across EMEA
LONDON, UK – 8th September, 2014 — /BackupReview.info/ — Tintri, Inc., the leading producer of smart storage for virtualisation and cloud environments, today announced its collaboration with Arrow Electronics, Inc.. Under the agreement the value-added distributor will be offering the entire Tintri portfolio of solutions to its reseller base across EMEA.
As a specialised enterprise computing distributor, Arrow has a strong track record in complete technical applications. Its unrivaled network of resellers will be tasked with driving sales in 29 countries across Europe, the Middle East and Africa (EMEA). Arrow will leverage its sales team to help to continue Tintri’s rapid growth throughout the targeted regions.
Arrow’s distribution services will play a key role in Tintri’s recently expanded Global Channel Programme, by working closely with the channel community in each region to help them deliver sales and take advantage of Tintri resources, training and marketing benefits.
Jesper Trolle, vice president sales, Arrow ECS EMEA, said: “This collaboration shows great potential for us as well as for Tintri. Adding Tintri which delivers a smart storage with VM-level operation to our portfolio promises to provide our customers with a full smart storage solution ensuring growth for both companies throughout EMEA. We are delighted to collaborate with Tintri and to be able to offer our customers its award winning solutions”
Sally Reade, EMEA Channel Manager, Tintri, said: “The appointment of Arrow as a key distributor across EMEA is in line with the channel expansion strategy that we set out for 2014. Tintri is now in a great position to build a solid basis for long term growth. With our expanded Channel Partner programme, we believe we now have put all the key elements in place to further build our strong sales channel and help businesses across Europe to improve storage efficiencies in their virtualised environments.”
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