SAN DIEGO, CA – December 3, 2014 — / — Asigra Inc., a leading cloud backup, recovery and restore software provider since 1986 today announced that the company will participate at the NexGen Cloud Conference &  Expo as both a sponsor and exhibitor in booth 1024. During the event, Asigra will showcase its award winning enterprise-class cloud backup and recovery software designed for service providers along with proven strategies and methods for growing monthly recurring revenue.

The NexGen Cloud Conference & Expo brings together solution providers and vendor executives to discuss how cloud computing is changing the way companies conduct business today and what they will need to capitalize on the opportunity and grow their businesses. The inaugural event will be held December 3-5, 2014, at the San Diego Convention Center and aligns with The Channel Company’s focus of enabling technology partnerships by helping solution providers and vendors to drive incremental revenue.

Industry experts predict that all channel businesses must adapt to the cloud by 2017 or be exposed to severe competitive pressure. The NexGen Cloud Conference & Expo was designed in cooperation with a team of strategic cloud advisors — from the solution provider community to help guide the channel. During the conference, Asigra will share how it provides value beyond software to solution providers in support of their go to market strategies to help them extend their total addressable market and increase their monthly recurring revenue by enabling them to offer secure, reliable backup as a service and disaster recovery as a service to SMB and Enterprises worldwide. The value that Asigra provides includes a dedicated partner success manager, market readiness toolkit, ready-made marketing campaigns, co-brandable content assets including videos, qualified sales leads, sales support, professional services and extensive technical training programs.

Asigra Cloud Backup™ is built upon unique agentless architecture that reaches out over the network to backup operating systems, file systems, on-premise and cloud application data and all computing endpoints, using industry standard programming interfaces. This eliminates major security concerns because it does not require an open port, thereby preventing unauthorized access to sensitive data. Asigra’s agentless design is also less resource-intensive and non-disruptive, making it more flexible to deploy and easier to support.

In addition to technology, the company will also discuss its game changing pricing model for cloud backup, reinvigorating the conversation around data recovery. Unlike industry standard backup pricing models based on capacity where costs increase as data volumes grow, Asigra’s Recovery License Model® (RLM) meets the expectation of technology buyers that backup pricing should reflect the business value provided. Asigra RLM rewards customers who recover less by charging less, providing long term savings up to 70%. The pricing model is one of many business initiatives to support Asigra partner differentiation and growth.

“CSPs, MSPs and solution providers understand the computing trend toward the cloud. We provide a well-traveled avenue to capitalize on this technology in today’s changing marketplace,” said Eran Farajun, Executive Vice President, Asigra. “With a one hundred percent focus on the channel we bring nearly three decades of experience in building successful partnerships. At the NexGen Cloud Conference & Expo we look forward to sharing opportunities for growth in our industry.”

About Asigra
Trusted since 1986, Asigra provides organizations around the world the ability to recover their data now from anywhere through a global network of partners who deliver cloud backup and recovery services as public, private and/or hybrid deployments. As the industry’s first enterprise-class agentless cloud-based recovery software to provide data backup and recovery of servers, virtual machines, endpoint devices, databases and applications, SaaS and IaaS based applications, Asigra lowers the total cost of ownership, reduces recovery time objectives, eliminates silos of backup data by providing a single consolidated repository, and provides 100% recovery assurance. Asigra’s revolutionary patent-pending Recovery License Model provides organizations with a cost effective data recovery business model unlike any other offered in the storage market. Asigra has been recognized as a Gartner Cool Vendor and has been included in the Gartner Magic Quadrant for Enterprise Backup and Recovery Software since 2010. More information on Asigra can be found at


Asigra and the Asigra logo are trademarks of Asigra Inc. All other brand and product names are, or may be, trademarks of their respective owners.

Agency Contact:
Joe Austin
The Ventana Group
(818) 332-6166

Source: Asigra