Zynstra Embraces Channel-Only Model to Sell Hybrid IT Solution to the North American SMB

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Partners Brace for Spike in Demand for State-of-the-Art Technology. With Imminent Windows Server 2003 End-of-Support Deadline

CLEARWATER, FL and BATH, UK – January 20, 2015 — /BackupReview.info/ — Zynstra, the pioneer in enterprise-class hybrid IT for the SMB, today announced that its Cloud Managed Server Appliances will be sold indirectly through a network of North American channel partners. Now, these partners can offer to their SMB customers enterprise-class IT without the enterprise cost, just in time for the Windows Server 2003 end-of-support deadline. In addition, they can establish recurring revenue streams earned from ongoing management and support of each Zynstra appliance.

Zynstra’s first distribution partner in North America is CloudMSP. “The Zynstra hybrid IT solution enables channel partners to deliver enterprise-class IT for a simple monthly fee, with a highly cost-effective support model,” said Daniel Langton, president of CloudMSP. “By adding Zynstra to our own portfolio of products, we can support MSPs as they help their SMB customers focus on running a business, rather than worrying about managing IT issues. This is especially important as support for Windows Server 2003 comes to an end.”

Zynstra’s Cloud Managed Server Appliances deliver the best of on-premises IT and the best of the cloud for a simple monthly fee, making it an attractive and affordable option for SMBs. Sold as a service, the management and support is fronted by Zynstra’s channel partners but delivered with unprecedented levels of efficiency by Zynstra’s technology. This opportunity to deliver ongoing services to customers is the source of recurring revenue — a bright spot for resellers as the channel evolves from a transactional model to an annuity model.

“Establishing a strong foothold with channel partners in North America represents an incredible opportunity to introduce Zynstra to a much broader audience. At the same time, our partners can finally reap the benefits of an annuity model from a full hybrid IT offering,” said Nick East, CEO, Zynstra. “Each new relationship forged here will strengthen our reputation as a premier provider of enterprise-class IT without the enterprise cost.”

To learn more about Zynstra’s channel program and its hybrid IT solution, please visit:
www.zynstra.com/partners/why-partner-with-zynstra/

About Zynstra
Zynstra enables SMBs to benefit from hassle-free, enterprise-class IT with built-in reliability they can afford. Its patent-pending hybrid cloud technology delivers the security and performance of local IT while taking advantage of the economics and ease of the cloud. Zynstra has offices in the United Kingdom and the United States.

Zynstra is backed by Octopus Investments, one of the United Kingdom’s leading investors in fast-growth companies that can scale explosively to create, transform or dominate an industry.

Contact: 
Sammy Totah
BOCA Communications
Zynstra@bocacommunications.com
415-738-7718

Source: Zynstra

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