Box supports visual merchandising and product design for lifestyle brands including Tommy Bahama and Lilly Pulitzer

LOS ALTOS, CA – August 13, 2015 — / — Box today announced that Oxford Industries, Inc., an international apparel design, sourcing and marketing company, has selected Box to enable secure content management and collaboration in the cloud. The company, which carries a portfolio of lifestyle brands, including Tommy Bahama and Lilly Pulitzer chose Box to empower employees with a platform to support global collaboration for business operations, visual merchandising and product design.

“Being in the retail apparel space with both brick-and-mortar stores and e-commerce platforms, we are very much a customer-oriented organization, focused on customer experience and satisfaction across every channel,” said Cindy Taylor, vice president of information systems at Oxford. “Leveraging cloud technologies like Box has become a key part of our IT strategy, enabling us to strengthen our business partnerships, bring products to market faster, and connect with customers in new ways.”

“Cloud and mobile technologies are becoming an increasingly important part of the retail business, allowing retailers to streamline operations, improve collaboration with global partners and relate to shoppers in new and more relevant ways,” said Josh Chernoff, managing director of retail, consumer packaged goods and hospitality at Box. “Oxford is committed to driving innovation by integrating technology seamlessly into day-to-day business operations and arming employees with a secure content sharing and collaboration tool to manage information across the organization.”

Responsible for enhancing and maintaining corporate applications and enterprise infrastructure to enable business operations globally, Oxford selected Box to:

  • Share the most current visual merchandising assets and videos with global stores;
  • Improve workflow and collaboration between the product design team and the product development team, which need to share business critical graphic images in support of product development;
  • Provide internal and external teams across the globe with an intuitive tool for project management and one central workspace to leverage work products throughout the lifecycle of a project;
  • Eliminate unsanctioned collaboration tools and overcome file size limits associated with email.

Box makes it easy for more than 37 million users and 47,000 organizations to share and collaborate securely on their most important content. Since announcing Box for Retail in September 2014, Box has experienced continued momentum in the retail vertical with leading retailers like Oxford, Neiman Marcus, Benefit Cosmetics, and Fossil leveraging Box to address key industry challenges like vendor collaboration, digital asset management and retail store enablement.

To learn more about today’s announcement, visit the Box blog.

To hear how innovative companies across industries are using technology to transform their business, join us at BoxWorks 2015, September 28 – 30 at Moscone Center in San Francisco

About Box
Founded in 2005, Box (NYSE:BOX) is transforming the way people and organizations work so they can achieve their greatest ambitions. As the world’s leading enterprise software platform for content collaboration, Box helps businesses of all sizes in every industry securely access and manage their critical information in the cloud. Box is headquartered in Los Altos, CA, with offices across the United States, Europe and Asia. To learn more about Box, visit

About Oxford
Oxford Industries, Inc. is an apparel company which designs, sources, markets and distributes products bearing the trademarks of its owned and licensed brands. Oxford’s owned brands include Tommy Bahama®, Lilly Pulitzer®, Oxford Golf®, and Billy London®. The Company operates retail stores, internet websites and restaurants. The Company has granted licenses to select third parties to produce and sell certain product categories under its Tommy Bahama and Lilly Pulitzer brands. The Company also holds exclusive licenses to produce and sell certain product categories under the Kenneth Cole®, Geoffrey Beene®, and Dockers® labels. Oxford’s wholesale customers include department stores, specialty stores, national chains, warehouse clubs, and Internet retailers. Oxford’s stock has traded on the New York Stock Exchange since 1964 under the symbol OXM. For more information, please visit Oxford’s website at

Box PR
Dyani Vanderhorst, 650-543-6926

Source: Box


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