BOSTON, MA – March 08, 2016 — /BackupReview.info/ — Carbonite, Inc. (NASDAQ:CARB), a leading provider of cloud and hybrid backup software for small and midsize businesses, today announced new research that reveals small businesses are struggling to protect their data in the digital age. The findings suggest a significant disconnect between businesses’ anticipation of data loss versus their readiness to recover from it and identify four critical areas in need of improvement: data protection and recovery, IT security, privacy and compliance.
A survey of more than 250 IT decision makers at businesses with 250 or fewer employees revealed:
“In the wake of security threats, which are increasing in breadth and depth, businesses need to rethink their technology decisions to protect their most valued asset: data,” said Norman Guadagno, chief evangelist at Carbonite. “As businesses shift to the cloud, active oversight of data is critical to ensure security and privacy is maintained. It’s a requirement for survival in the digital age.”
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Survey Methodology
The online survey was conducted by Regina Corso Consulting on behalf of Carbonite between November 13 and 23, 2015 among 251 U.S. IT decision makers who are also purchasing decision makers in companies with between 1-250 employees using an email invitation. Figures for size of company were weighted to bring them into line with their actual proportions in the population. Because the sample is based on those who agreed to participate in an online survey, no estimate of sampling error can be calculated.
About Carbonite
Carbonite (Nasdaq:CARB) is a leading provider of cloud and hybrid backup software for small and midsized businesses. Together with our partners, we support more than 1.5 million individuals and small businesses around the world who rely on us to ensure their important data is protected, available and useful. To learn more about the cloud solutions voted #1 by PC Magazine readers, as well as our partner program and our award-winning customer support, visit us at Carbonite.com.
Media Contacts:
Sarah King
Carbonite
617-421-5601
media@carbonite.com
Emily Held
PAN Communications (for Carbonite)
617-502-4300
carbonite@pancomm.com
Source: Carbonite
Tags: Carbonite
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