Channel Program Designed to Help Channel Partners Leverage New Business Opportunities Amid Rapid Growth in the Security and Surveillance Market

IRVINE, CA – Mar. 10, 2016 — / — Western Digital Corporation (NASDAQ: WDC), a world leader in storage solutions, today announced the myWD™ Surveillance Storage Certified Surveillance Reseller Program, designed to offer a comprehensive lineup of benefits for the security and surveillance channel providers.

The myWD Surveillance Storage Provider Certified Program is a tailor made initiative that aims to offer security and surveillance system integrators, installers, solutions and service providers’ training, sales support, value added benefits and incentives geared to help partners enhance their business opportunities and profitability.

The announcement comes as a recent report by Research and Markets[1] anticipates the video surveillance storage market to grow at a CAGR (compound annual growth rate) of 22.41 percent to reach USD $18.28 billion by 2020, as enterprises and governments across the world continue to switch from traditional analogue-based solutions to IP technology.

“We value partners at all tiers to be very important to our successes, want to enable all installers and system integrators working on the security and surveillance solutions to get trained on the latest surveillance storage technologies, get certified and stay up to date,” said Dinesh Menon, director worldwide business marketing, Datacenter and  Digital Video, Western Digital. “The myWD Surveillance Storage Certified Reseller Program will offer our partners the opportunity to understand the positioning, competitive features, typical case studies and will help partners choose the right hard drive while designing customer solutions. WD Purple™ surveillance storage solutions are engineered for 24/7 always-on, high-definition surveillance systems.”

Eligible partners will be provided in-depth product training to receive a WD Certified Surveillance Storage Certified Reseller Program certificate. In addition, partners will have access to sales support through a dedicated WD account manager, exclusive member promotions, regular product updates in addition to in-store POS marketing material.

Resellers and partners worldwide can request to join myWD by visiting the website at

About Western Digital
Founded in 1970, Western Digital Corp. (NASDAQ: WDC), Irvine, Calif., is an industry-leading developer and manufacturer of storage solutions that enable people to create, manage, experience and preserve digital content. It is a long-time innovator in the storage industry. Western Digital Corporation is responding to changing market needs by providing a full portfolio of compelling, high-quality storage products with effective technology deployment, high efficiency, flexibility and speed. Its products are marketed under the HGST and WD brands to OEMs, distributors, resellers, cloud infrastructure providers and consumers. Financial and investor information is available on the company’s Investor Relations website at

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Western Digital, WD, the WD logo are registered trademarks and myWD and WD Purple are trademarks of Western Digital Technologies, Inc. in the U.S. and/or other countries.

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Source: WD