VMware Executive Brings Deep Expertise in Sales and Channel Execution to Hyperconverged Secondary Storage Leader

SANTA CLARA, CA – July 12, 2016 — / — Cohesity, the pioneer of hyperconverged secondary storage, today announced the appointment of Frank Rauch as an advisor to the company. With over twenty years of experience in both direct sales and channel programs, Rauch will advise Cohesity’s sales and channel teams on go-to-market strategies and field operations. He currently serves as Vice President, Americas Partner Organization at VMware, a Cohesity partner.

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“We’re thrilled that Frank will be joining Cohesity in an advisory role,” said Mohit Aron, CEO and founder of Cohesity. “This is a critical and exciting time for our company as demand for intelligent, unified and efficient secondary storage solutions continues to grow. Frank’s deep experience in sales, both direct and across the channel, will be invaluable as we continue to meet this demand with the Cohesity Data Platform.”

As the leader of VMware’s channel sales in the Americas, Rauch leads initiatives in the company’s channel coverage and expands the solution mix for VMware’s channel partners, which includes solution providers, select system integrators, outsourcers, select service providers, cloud aggregators, OEMs, and distribution partners. Prior to his role at VMware, Rauch served as vice president of enterprise channel sales in the Americas at HP, overseeing a multi-billion dollar enterprise channel. He has also held roles in direct sales at HP and began his career at Compaq. His work in the channel has received critical acclaim and Rauch was most recently named to CRN’s list of 2016 50 Most Influential Channel Chiefs, plus over 50 other awards and recognition in his channel career.

“I’ve been continually impressed by Cohesity’s differentiated approach to secondary storage and the strong momentum they’ve built in the market since emerging from stealth last year,” said Rauch. “Mohit and his team are continuing to raise the bar of innovation in the storage industry and I look forward to advising the company on their continued growth.”

Cohesity’s hyperconverged secondary storage solution helps enterprises consolidate the growing amount of data held across the organization onto a single platform. By unifying data across various point solutions to handle backup, files services, analytics, and other use cases, customers are able to reduce overall costs while gaining deep insight into data usage and type.

About Cohesity
Cohesity delivers the industry’s first hyperconverged secondary storage platform for consolidating backup, test/dev, file services, and analytic data onto an infinitely scalable, intelligent data platform that spans both on-premises data centers and the cloud. With Cohesity, IT organizations radically simplify their storage environments, improve their control, and attain far greater operational efficiency in managing their ever-growing data assets. Cohesity counts Credit Acceptance, Cvent, GS1 and Tribune Media among its growing base of enterprise customers. For more information, visit

Media Contacts:
Patrick Rogers

Amber Pineda
BOCA Communications
(209) 640-7958

Source: Cohesity



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