Boulder, Colo. – Jan. 27, 2021 — /BackupReview.info/ — Spectra Logic, a leader in data storage and data management solutions, today announced that it has enhanced its award-winning channel partner program, SpectraEDGE, to deliver new benefits and incentives that provide greater value for its vast channel partner network. Chief among the enhanced offerings is an improved lead passing process that streamlines lead qualification and distribution to active resellers, and a simplified deal registration system. In addition, Spectra’s new partner portal makes it easier than ever for Spectra partners to benefit from an expanding library of resources, education and content, including pre-written web copy and graphics that improve a partner’s search engine optimization, all to achieve success in the field.
“As a Spectra Logic channel partner for the last eight years, we’ve been impressed with the solutions, support and service Spectra provides,” said ARKAY President Chad Kuhar. “The high quality of Spectra’s channel program has been a key differentiator. Most recently, the dedicated efforts of their sales and technical teams coupled with their broad portfolio allowed ARKAY to put together a winning solution for a very large customer that met all of their needs.”
“Our goal is to equip our partners with the best tools and resources to help them solve their customers’ data storage challenges by recommending Spectra’s best-in-class solutions as part of their portfolios,” said Betsy Doughty, Spectra’s vice president of corporate marketing. “Partner cooperation is a high priority at Spectra and today’s announcement further demonstrates our efforts to ensure our partners are successful.”
Spectra’s Channel Program provides the following benefits:
“Our channel program is truly at the heart of our growing business, and now we’ve added an incredible amount of resources, focus and new team members to take our partner program to the next level,” said Darren King, Spectra’s North American Channel Sales Manager. “I’ve been a part of the Spectra team for almost 17 years and love working with our extended network of channel partners.”
About Spectra Logic Corporation
Spectra Logic develops data storage and data management solutions that solve the problem of long-term digital preservation for organizations dealing with exponential data growth. Dedicated solely to storage innovation for more than 40 years, Spectra Logic’s uncompromising product and customer focus is proven by the adoption of its solutions by leaders in multiple industries globally. Spectra enables affordable, multi-decade data storage and access by creating new methods of managing information in all forms of storage—including archive, backup, cold storage, private cloud and public cloud. To learn more, visit www.SpectraLogic.com
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Twitter: @spectralogic
Facebook: https://www.facebook.com/spectralogic
LinkedIn: https://www.linkedin.com/company/spectra-logic
Instagram: @spectralogic
Spectra and Spectra Logic are registered trademarks of Spectra Logic Corporation. All other trademarks and registered trademarks are the property of their respective owners.
Media Contacts:
Spectra Logic
Susan Merriman
303-449-6444,1378
susanm@spectralogic.com
A3 Communications
Kim Pegnato
781-835-7118
Kim.pegnato@a3communicationspr.com
Source: Spectra Logic
Tags: Spectra Logic
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