Oracle Recognizes Actifio for Expertise in Copy Data Management for Application Development and Data Availability

ORACLE OPENWORLD, SAN FRANCISCO – September 30, 2014 — / — Actifio, a copy data virtualization company, today announced that it has achieved Platinum partner status in the Oracle PartnerNetwork (OPN). By attaining Platinum level membership, Oracle has recognized Actifio for its in-depth expertise and excellence in delivering data virtualization solutions that can improve business agility and resiliency and for uniquely addressing the challenges of joint customers. Hundreds of global enterprises in 36 countries have deployed Actifio to capture, manage, and use their mission-critical application data to help accelerate development/test, improve data protection, and ease the migration toward cloud-based infrastructure.

Actifio now supports a wide range of Oracle Database editions including Oracle Database 12c, and supports Oracle Exadata Database Machine.  Actifio has also achieved Oracle Exadata Ready, Oracle Exalogic Ready, Oracle Database Ready, Oracle WebLogic Ready, Oracle Linux Ready and Oracle Solaris Ready statuses. Enterprises can now manage application data utilizing Actifio’s patented application-centric, SLA-driven data virtualization platform – at any scale from gigabytes to petabytes – using any on/off premise or cloud-based infrastructure.

“We’re excited about the continued expansion of our relationship with Oracle.” said Actifio Founder & CEO Ash Ashutosh. “Oracle-based applications are important to nearly all of our Global 2000 customers, and our ability to leverage key features of Oracle solutions to help improve the protection, accessibility, and mobility of Oracle data in its native format has been part of our business from the very beginning.”

Actifio virtualizes data, which can allow IT to provide data protection, test & development, analytics, as well as disaster recovery and business continuity through a single storage platform, from one golden copy of your production data. The end result can be a faster time to provision, more time to develop and test in a given project timeframe, improved code quality due to using a current-state database, and a faster time to delivery and revenue. Actifio can allow IT to access a single, any point-in-time copy of your primary data, through a mount, clone, LiveCloneTM, or restore operation.

The approach to properly CaptureManage, and Use data is simple:

  • Capture – Actifio performs a discovery of applications, databases, volumes and file systems. Actifio uses snapshots with changed-block-tracking technology to capture application-consistent copies of data – which can provide a fast, efficient and scalable method of data capture independent of the application size, type or location.
  • Manage – Once a golden image is captured, this image can be in a ready-state for immediate use, de-duplicated for long term retention, or sent to a remote location for disaster recovery purposes. Consistency groups and Actifio LogSmartTM provides complete management of applications including full stack application management, provisioning, and automated log rolling for instant point-in-time recovery/provisioning.
  • Use – Actifio can enable applications to directly use point-in-time copy data, without the need for a traditional “restore” operation that can be accessed on any system for recovery, development, testing, analytics or dozens of other common use cases. Data access options include secure, roles-based controls for multi-tenancy, virtual images access from any point-in-time, and various image types for infrastructure efficiency.

Actifio Workflows can allow the administrators and DBAs to schedule and automate the complete data flow. RESTful APIs work with masking software to help protect sensitive data.  Administrators can configure workflow that can automate capture based on an SLA, data masking, leverage existing custom pre- and/or post-process scripts and LiveClone operations for an automated data lifecycle.

With its Platinum status, Actifio receives the high level of engagement, commitment and resources available to OPN partners. Platinum members receive dedicated virtual account management support to build joint development plans and help broaden Specialization areas and revenue opportunities.  Additional benefits include priority placement in the OPN Solutions Catalog, one free application integration validated by Oracle, joint marketing and sales opportunities, discounted training and more. For more information about the benefits of becoming an OPN Platinum level partner, please visit:

About Actifio
Actifio® delivers copy data virtualization to hundreds of global enterprise customers and service provider partners in more than 30 countries around the world. The patented Actifio Virtual Data Pipeline™ technology decouples data from infrastructure, enabling dramatic improvements in business resiliency, agility, and access to the cloud. Actifio replaces siloed data management products with a radically simple, application-centric, SLA-driven approach that lets customers capture data from production applications, manage it more economically, and use it how, when and where they need to. Actifio is headquartered just outside Boston, Massachusetts, and can be reached via the web (, Twitter (@actifio), or email at

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Bite for Actifio
Kate Reed

Source: Actifio