Annual guide recognizes the channel’s top partner programs

BURLINGTON, Mass., April 25, 2017 — / — Unitrends, the global leader in all-in-one enterprise backup and continuity solutions, announced today that CRN®, a brand of The Channel Company, has given Unitrends a 5-Star rating in its 2017 Partner Program Guide. This annual guide is the definitive listing of partner programs from technology vendors that provide products and services through the IT channel. The 5-Star Partner Program Guide rating recognizes an elite subset of companies that offer solution providers the best partnering elements in their channel programs.

To determine the 2017 5-Star ratings, The Channel Company’s research team assessed each vendor’s partner program based on investments in program offerings, partner profitability, partner training, education and support, marketing programs and resources, sales support and communication.

Unitrends increases uptime and confidence in a world in which IT professionals must do more with less. The Unitrends Partner Program delivers to partners more of what matters; more leads, more margin, more recurring revenue with less integration expense, less support expense in a 100% channel model. Our program is a performance based program that offers a wide range of benefits including; deal protected margins, sales, marketing and training resources, professional certifications, collaboration tools and financial incentives aimed at building strong, lucrative partnerships.

“For solution providers, finding the right technology vendors to partner with is crucial to the health of their business, and the vast array of choices can be overwhelming,” said Robert Faletra, CEO of The Channel Company. “Our annual Partner Program Guide and 5-Star ratings help them narrow the field, identifying the most rewarding partner programs and outlining their strengths and benefits.”

“We are excited to be recognized as a 5-Star program by CRN,” said Alex Alvarez, SVP Worldwide Channels and International Sales. “Unitrends is relentless in its pursuit of partner success.  We’re actively recruiting new channel partners and enjoying major growth on the strength of our enterprise cloud backup and DRaaS offerings.”

The 2017 Partner Program Guide will be featured in the April issue of CRN and online at

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About Unitrends
Unitrends increases uptime and confidence in a world in which IT professionals must do more with less. Unitrends leverages high-availability hardware and software engineering, cloud economics, enterprise power with consumer-grade design, and customer-obsessed support to natively provide all-in-one enterprise backup and continuity. The result is a “one throat to choke” set of offerings that allow customers to focus on their business rather than backup. Learn more by visiting or follow on Twitter @Unitrends.

About The Channel Company
The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education, and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers and end users. Backed by more than 30 years of unequaled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace.

Copyright ©2017. CRN is a registered trademark of The Channel Company, LLC.  All rights reserved.

Media Contact:
Danielle Ostrovsky
Hi-Touch PR

Source: Unitrends