Annual Global Survey Provides Insight into the State of the MSP Channel

Norwalk, Conn. – April 17, 2018 — / — Datto, the world’s leading provider of IT solutions delivered through managed service providers (MSPs), today announced the results of its second annual State of the MSP survey, which provides insights into the demographic and psychographic traits — and business challenges — of today’s MSPs. To secure these findings, Datto surveyed roughly 2,300 MSPs worldwide on their day-to-day lives and how they approach their businesses.

“We work with our MSP partners every day to help them achieve their business goals,” stated Rob Rae, vice president, business development, Datto. “With this survey, we have a better understanding of their evolving challenges, preferences and quirks to better support them in the future. We think it’s important to share these results so the entire ecosystem can benefit from understanding the needs of this growing IT industry sector. Plus, like many of our MSP partners, we are also partial to Star Wars over Star Trek.”

The survey covered a range of topics, including business and lifestyle questions, to better understand what interests or motivates an MSP executive while managing their business every day. Key findings from the survey included:

  • 60% of MSPs serve less than 100 clients, followed by 20% that serve 101-200 clients
  • Marketing and sales tops the list of MSP challenges (53%) for 2018, followed by staffing and training (41%), growing pains (28%), and ransomware and cybersecurity (26%)
  • 75% of MSPs stated they still offer break-fix services
  • MSPs focus on servicing customers in a specific vertical market, including healthcare (53%), finance (49%) and manufacturing (48%)
  • Yes, it’s true; 68% prefer Star Wars over Star Trek
  • 92% of MSPs are active on social media, led by Facebook and LinkedIn; Reddit is the preferred forum for connecting with industry peers to discuss issues and solutions

Marketing and sales is the biggest challenge faced by MSPs, which includes lead generation, hiring sales talent, cold calling and market differentiation. Staffing and training follows, with MSPs challenged by recruiting quality technology, sales and marketing talent, training and retention. Datto offers several tools to help MSPs with these challenges throughout the report.

For more detailed findings from Datto’s 2018 State of the MSP Report, download the full report —

About Datto
At Datto, our mission is to empower the world’s small-to-medium-sized businesses with the best in enterprise-level technology. We do it by equipping our unique community of Managed Service Provider (MSP) partners with the right products, tools and knowledge to allow their customers to succeed. It’s an approach that’s made us the world’s leading provider of MSP- delivered IT solutions. Datto is headquartered in Norwalk, Conn., with offices worldwide. Visit for more information.

Agency Contact:
Finn Partners for Datto
Erica McDonald
Phone: +1-646-202-9784

Datto Contact:
Michaela Scampoli
P: +1-475-288-5220

Source: Datto



General Tags: online backup services, online file backup, compare online backups, backing up online, CEO interviews, data security, top rated online backups, online backup, online backup news, online backup companies, online file storage, data storage, software as a service, SaaS, online backup providers directory, online data backup, online backup reviews, cloud computing

Like us on Facebook

Do you like this post? Subscribe to our RSS feed ===========================


Related posts:

  1. Datto Launches New Global Partner Program to Accelerate Growth for Managed Service Providers
  2. Datto Delivers New ConnectWise Integrations for Managed Service Providers
  3. Managed Service Providers Focused on Becoming Strategic Advisors in 2019
  4. Datto Launches New Series of Networking Switches for Managed Service Providers
  5. Managed Service Providers Report Growth Opportunities in COVID-19 Era
  6. Datto Hosts its Largest European Conference to Date for Managed Service Providers
  7. Datto Equips Managed Service Providers with 20 New Product Innovations to Improve Efficiency and Service Delivery
  8. Datto Global Survey Reveals Ransomware as Most Significant Cyber Threat to Small-to-medium Sized Businesses
  9. Fifth Annual DattoCon Delivers One of the Largest Educational and Networking Events for Managed Service Providers in North America
  10. Survey Indicates Small Business Disaster Recovery Offers A Revenue Opportunity For Managed Service Providers